Design & content support for women who want showing up to feel good
& actually work
Empowering you with an online presence that feels like you, converts dreamy clients, and supports your energy.
brand, copy, web, content
Together, we'll illuminate the essence of what makes your business magic
And that's you. Your vision, your life, your expertise.
Your people don’t connect with "perfect." They connect with your real-ass self.
The woman who’s a little messy (probably with 57693 tabs open), so passionate about what she does she loses track of time, constantly working on herself (even when those limiting beliefs are annoying as hell), and building a business she actually loves — without losing herself or missing out on her fucking life in the process.
I help you bring that to life online — in a way that feels good and works. So your online presence reflects who you truly are (and where you’re headed), communicates your value clearly, and attracts the kind of “hell yes” clients who don’t need convincing… they already know you're the one.
This isn’t about doing more. It’s about doing what actually works for you.
I help you through:
brand, copy web design
This is design that does more than look good. My brand, copy, and web design services help you communicate your value clearly, stand out in your industry, and turn visitors into “hell yes” clients. Every project blends strategy, storytelling, and intentional design, so your website feels aligned, easy to navigate, and built to convert.
design packages
&
content support
Magnetic By Nature is my choose-your-own-adventure content ecosystem designed to help you show up with clarity, confidence, and ease. Whether you want self-paced structure, group coaching, or 1:1 mentorship, you get to choose the level of support that fits your life and build a content flow that actually feels like you.
shine
explore mbn
"Abby is absolutely incredible!!! I love how responsive and detailed she is as a designer. I have worked with her on a few projects now and I have been pleased every step of the way! Abby is so talented and people continuously rave about everything she has done for me (branding, website, guides, etc.).
I love quality and that's what I think of when it comes to Abby!"
- Ariel Perry, Legacy Studios + Ariel Perry Photography
“I trust IlluminEssence Creations to represent all of my brands. To date, Abby is the only person that has ever articulated our voice and messaging so eloquently. Her marketing strategy, social media support, and designing assets have increased the visibility and sales for our event production company by 200%.
This is the best money that we have ever spent on the business.”
- Joye Speight, Virtue Events
She’s been one of my favorite investments, and I can’t recommend her enough!
- Morgan Fitzke, Realtor
"Working with Abby has been such a game changer! I absolutely love her content, her energy, and the way she makes strategy feel simple and fun. Before working with her, I felt scattered with my content and had no real direction — now I actually feel confident, consistent, and excited to show up online. The Slack support has been amazing and made me feel so supported every step of the way. Abby genuinely cares about her clients and it shows in everything she does."
"I constantly receive compliments about the website and it has helped to drive up business by 50%! Abby communicated well, provided stellar ideas and was patient when I submitted tons of changes. Like lots of designers, they make cookie cutter sites BUT not Abby! My site is unique, fresh and engaging. She is simply one of the best in the business!"
"One of the best business decisions I have made is hiring Abby as my website designer!"
- Toya Corbett, Ph.D.
hey y'all, i'm abby
Let's get to know each other a bit...
brand + web designer, content coach, and your bold biz bestie for when you’re so done playing small online
I'm from Texas but have lived in every time zone in the U.S. and currently live in Denver, CO; I got my BFA in Modern Dance and danced professionally for years; and my husband and I are big-time football fans (go Birds!) and love collecting records or snuggling our fur babies (2 dogs and 2 kitties).
I'm what you might call low-key bougie... I love getting outside and hiking, but prefer to stay in a cabin with a hot tub over camping. I live and work in athletic wear, but I love doing my hair and make-up, and getting dressed up for a night out with my boo. And although I can cook, I don't enjoy it, so I prefer to order delivery from local restaurants (or have my hubby cook).
I started my journey into the design world by working on my high school and college yearbooks as Editor-In-Chief, which I then turned into a freelance career of design and marketing, starting in college and running for almost 10 years, before finally saying "yes" to myself and creating the business you see today!
DESIGN WITH
impact
As a way to give back to the community and create the positive change I wish to see in this world, 5% of all brand & web design packages booked with IlluminEssence Creations are donated to charities that align with my values of inclusivity, equality, & accessibility.
let's make a change together
All clients get to choose which charity they want their donation percentage to go to from our list of organizations (including Planned Parenthood, National Parks Foundation, NAACP, Human Rights Campaign and ACLU); the money will be tracked throughout the year and donated 1-2 times per year.
get my service guide
Your next-level era starts here
Want to see what working together really looks like? Download my Service Guide for an inside look at everythinggg you need to plan your design project or content support with confidence.
view the service guide
- Transparent pricing for all design & content services
- My signature client process + what it’s like to work with me
- Payment plan options & timelines
- A peek at past client transformations
Because showing up as your full-ass self starts with clarity — and a little bit of magic.
