Consider this your support system shortcut
a mix of freebies, tools, & people I genuinely love
I’m a big believer that collaboration beats competition. Always. And that building a business (and life) that actually feels good is so much easier when you’re well-resourced and supported.
This page is a collection of things I personally use, trust, and recommend — from free resources I’ve created for you, to tools, programs, and humans who have supported me behind the scenes. Some are practical, some are strategic, some are mindset-shifting… all are here because I genuinely believe they can help you feel more supported, confident, and resourced as you grow.
Take what you need, save what resonates, and know this page will continue to evolve (just like we do).
The Home Page Blueprint
Your step-by-step guide to writing and structuring a home page that actually converts — complete with strategic prompts, real examples, and design flow tips so your site feels aligned, clear, and built to book (not just look pretty).
32 page guide for just $47!
made by me
A few of the resources I've created just for you.
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Expression Toolkit
Your no-fluff, full-body yes to showing up online — complete with Canva templates, juicy content prompts, mindset + embodiment practices, and personalized feedback designed to help you stop holding back and start sharing your real ass self.
Website
Hero Copy Prompts
Your no-BS guide to writing a website header that hooks in 7 seconds — complete with fill-in-the-blank prompts, click-worthy CTA ideas, and a quick vibe check so your homepage feels like you (not some cookie-cutter template).
blueprint please
snag the toolkit
get your prompts
listen to the goodness
I started this podcast with the goal of sharing the authentic experiences of owning a business that you don’t always see online - the highs, the lows, and every spicy bit in-between. The conversations I get to have with other women business owners - or lead on my own in the solo eps - just light my soul on fire, and are a constant source of inspiration and genuine connection.
Check out my podcast!
new episodes drop every Tuesday
free!
free!
Contracts + Web Policy Pages
Attorney-drafted, easy to use contract templates created by my friend and trademark lawyer, Taylor Williams. Lots of helpful options, but I especially recommend the "Website Bundle" - complete with all the Policy Pages you'll need for your new site! (She's my rec if you need a trademark too!)
A quick heads up: some of the links on this page are affiliate links, which means I may receive a small commission if you choose to sign up or purchase through them. Often, you’ll get a little perk or discount too! I only share resources I genuinely use, love, and would recommend either way 🤍
support
Programs & people I trust and have used myself.
Open to Overflow: Money Mindset
This is one of my favorite tools for money mindset work! Created by my past coach Kaitlyn Kessler, it's a 21-day audio immersion + activation for business owners who want making and having more money to feel easy and are ready to step into overflow without feeling stress or pressure to get there. I've used it more than once and always get something juicy out of it!
Bookkeeping
I've had enough bookkeepers as clients to not only understand how important it is for business owners, but also how many people don't invest in it. Cara Martinez is my personal bookkeeper and friend, and I couldn't recommend her enough! She creates a safe space to navigate your finances and finally feel empowered by them (not overwhelmed or stressed).
contracts please
get the audios
reach out to cara
use code "ILLUMIN" for 10% off
ShowIt Website Platform
This feels like a "duh" since I'm a web designer, but I've also used basically every website platform out there - so you can trust me when I say ShowIt is the best! It gives you complete design freedom (literally anything is possible!), is affordable, their customer service is top tier, and it's still user-friendly enough for anyone to use.
tools
Platforms I use for my own business & highly recommend!
Flodesk Email Marketing
Email marketing is something alllll business owners should prioritize! And I personally love Flodesk for it - I've used it for years and love how it's not only easy to use, but also looks really good (a big bonus for a designer!). From emails to workflows and sign-up forms, they have everything I need to seamlessly run my email marketing.
Podbean Podcast Hosting
Starting a podcast is one of the best things I've done in my business! And hosting it through Podbean makes it so easy to manage on my own. They take care of all the uploading for you so all you have to do is add the episode info and they'll distribute where you want it to go! Easy to use and seamless integration.
try it for free
check out flodesk
get to hosting
hit the link for a free month
hit the link for 25% off your first year
hit the link for a free month
